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Double Diamond Framework for Developing Tailored Solutions

A structured, proven framework that helps us explore, define, and solve complex business challenges. This approach makes sure that we fully understand your needs before developing tools to meet the requirements. The framework breaks down process improvement into four key stages:

This protects us and our customers from rushing into solutions without a sufficient understanding of the real issues. It ensures that every step is backed by research and result-focused design, leading to solutions that work effectively from day one.

Graphic by Tero Väänänen, Head of Design at NHS Digital

Finding the right problem to solve

1) Discovery:
Exploring Opportunities

In the Discovery phase, we immerse ourselves in understanding your business. We explore your current operations and identify inefficiencies in your work processes. This phase is about asking the right questions and uncovering the real challenges.

2) Definition:
Sharpening the Focus

Once we have explored the workflows and processes, we move into the Define phase. Here, we distill the gathered insights into a clear, actionable problem statement. This stage ensures that we are solving the right problem and aligns the team on the core challenge we’re addressing.

Building on the Right Foundation

The Discovery and Definition phases ensure we are solving the right problem from the start. By thoroughly understanding your business and refining the problem statement, we prevent wasted time and resources on misaligned solutions. This foundation guarantees that future development is focused on what will drive the greatest impact.

Leveraging our strong business background, we handle this part of the project with enhanced efficiency, allowing us to complete it within two weeks of the first meeting.

Solving the problem the right way

3) Development:
Creating and Refining Solutions

With a clear understanding of the challenge, we enter the Development phase. This is where ideation, prototyping, and testing come into play. We explore potential solutions, refine them, and ensure they align with your business objectives. Rapid iterations allow us to create solutions that are both practical and easy to roll out.

4) Delivery:
Implementing in Practice

In the final stage, we move from development to delivery. The solution is fully implemented, integrated into your operations, and your staff knows when and how to use it. We also provide training and ongoing support to ensure your team can make the most of the new tools. This phase ensures the solution delivers long-term value.

From Ideas to Impact and Daily Use

The Development and Delivery phases are where ideas turn into tangible results. Iterative testing and refinement ensure that you can evaluate practical performance and usability before development is complete. After development is completed, you receive the solution and the roll-out process needed to provide long-lasting value.

Depending on the solution, work process, and the teams involved, reaching the finish line typically requires 4-6 weeks of our dedicated effort.

A Framework Built for Customers

Business process projects often encounter open questions and high uncertainty. The Double Diamond framework, developed by the Design Council, addresses these challenges and guides us to successful solutions.

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